Tuesday, June 8, 2010

This Pro-Gay McDonalds Commercial from France Wouldn't Translate Well in the U.S.

This is such as sweet ad! Too bad it's from a company that has contributed to the spread of cardiovascular disease and obesity for millions of people served. We can hope, at some point, that "gay" won't always be depicted as "white" and "middle class", but I expect nothing more from dominant cultural media, although, I have to say, McDonalds in the U.S. is notorious for pitching its slogans and food at urban African Americans--and not to the Black lesbian and gay community, either.

This commercial will show up with English subtitles on U.S. television three days after hell freezes over. Maybe four. Check this out.